LiveTree ADEPT is a next generation platform that uses blockchain technology to lower fees, remove costly contracts, and introduce an end-to-end, blockchain based Digital Rights Management distribution platform. LiveTree’s film, TV and content business has taken 5% of the UK entertainment crowdfunding market in the last 2 years. It has fostered several partners, including The British Film Institute, Red Rock Entertainment, the Screen Arts Institute, and 14,000 industry suppliers worldwide. The existing business will be migrated to LiveTree ADEPT.
Built on Ethereum blockchain technology, the new platform captures market share through a token incentivized fan-community for film and TV distribution. It hopes to raise up to $50 million through a token sale that started on Friday the 1st of December, when a pre-sale of 35 million Seed Tokens – SED – was launched.