ALIS, a Japanese social media platform using blockchain technology, has announced its token sale which started at 2:00AMP(UTC) on the 1st September, 2017. In an effort to provide media which delivers trustworthy information, the development is intended to combat fake news and fraudulent information, and promote blockchain technology and ICOs in Japan.
In using blockchain technology, it is hoped that the existing model of media and the way advertisements are valued by paid views will be overturned. This could provide people with access to trustworthy articles quickly and simply through the ALIS platform. In addition, by carrying out this ICO, the company hopes to change the way people view blockchain technology and ICOs in Japan by becoming a test case and clarifying legal interpretation and concerns surrounding ICOs.